Inside Grasse, where flowers for Chanel No. 5 have been grown for more than a century

Summary

The transcript explores the origin and artistry of perfume-making in Grasse, France, tracing how a leather industry problem transformed into a global perfume capital. The story focuses on Chanel No. 5, highlighting specific flowers like the May rose and jasmine, and featuring Olivier Polge, Chanel's master perfumer who describes his craft as part art, part science. The narrative demonstrates how careful cultivation, innovative techniques, and an appreciation for subtle scents have turned fragrance creation into a sophisticated and globally celebrated industry.