Transforming search and discovery using LLMs — Tejaswi & Vinesh, Instacart

Summary

Instacart is leveraging large language models (LLMs) to improve search and discovery in online grocery shopping. This addresses the challenges of broad queries and specific item searches that traditional search engines struggle with. The practical takeaway is that LLMs can enhance customer experience by enabling quicker product finding and better new product discovery, ultimately benefiting customers, advertisers, and the platform.